You have probably heard of The KonMari Method™ of tidying up, but have you considered applying this principal to your business? The whole idea behind The KonMari Method™ is cleaning out, simplifying and organizing to achieve joy.  We can become overwhelmed and weighed down by the burdens of things we just don’t need in our personal lives.  It makes since that the The KonMari Method™ also applies in business.  Consider, what projects weigh you down?  Which clients calls do you...

Are y’all as pumped about the holidays as we are?!? We’re in super festive moods, and we wanted to spread our Christmas cheer for all to hear by writing a locals only holiday gift guide!  Check out our locals only holiday gift guide loaded with affordable, high-quality products your family and friends will adore: Meeting & Market Candles: These fascinating candles are hand poured, cotton wicked, and come in the most insanely intoxicating scents like Blackberry Sage, Whiskey Barrel, Nag Champa...

If you are amongst the 200 million Americans checking out Pinterest every month, then you know, it’s pretty cool.   So, have you ever considered using Pinterest marketing for your business? Pinterest is unique because it’s not a traditional social network, and it’s also not exactly a store.  Pinterest is an incredible platform where users dream, shop, and plan everything in life from how to dress to what to eat to how to decorate their home. Think of Pinterest as a...

Branding photos are a game changer. If you are looking to take your business to the next level, proper branding is crucial.  A consistent message, voice, and values are added bonuses, but they’re not enough to make your brand stand out. In today’s technological world, simply put, pictures or it didn’t happen.   Why bother with branding photos? Our world is constantly inundated by advertisements, bright colors, and flashing lights.  We are so saturated by sales we have nearly become numb to...

What is an SSL Certificate? An SSL Certificate is an encrypted link between the web server and the web browser.  This encrypted link ensures that all of the information passed between the two remains private.  The SSL Certificate has the following information: the name of the holder, a serial number and expiration date, a copy of the certificate holders public key, and the digital signature of the certificate-issuing authority.   Basically, think of the SSL certificate as your websites passport to connect...

First off, if you aren’t sending out cards a few times a year to your clients (past and present), we should chat.  Second, Thanksgiving may seem like an unusual time of year to send out a card to your clients.  However, we believe it’s the best time! Here’s why: They are Unique Most businesses will send out a card around Christmas or New Year’s.  Stand out from the crowd and avoid getting lost in the card shuffle by beating everyone to...

Myths about social media run rampant in today's marketing world.  Most businesses are aware they should be on social media in some capacity but feel overwhelmed in trying to navigate it.  If you find yourself in this boat, sit back, take a deep breath and learn the truth behind a few of the biggest myths: Myth One:  A Tech Savvy Family Member or “Intern” Can Run My Business’ Social Media Truth:  A tech-savvy teenager or job-hungry interns may impress you...

When creating your website, it’s common to want an email address to go with your new company name and domain.  No matter your domain provider (i.e. Godaddy, NameCheap, Squarespace), you can host your email through several options.   The three most common options we see for email are below:   Microsoft Outlook: MS Office 365 can provide email for your domain.  The expense is usually around $5/month, and can be set up in your domain provider or through your Microsoft Account.  Learn how...

We had a blast working on Charleston Pro Bono’s new website!   Charleston Pro Bono, for the public good. Charleston Pro Bono is a truly amazing organization. They provide civil legal aid to eligible low-income residents of Charleston County at no cost to the clients.  They are able to do this through various government and foundation grant awards, in addition to the incredible support of the Charleston legal community. Through donations and volunteer services, as well as through engagement in Charleston Pro...

Free Resources! Free Resources are a game changer when you own your own business.  We know, just like us, you care where every business dollar goes. You could spend up to $500.00 on a single stock image!  Sure, there are times it’s worth it to shell out a little for a unique image, however, most of the time, the free version will do just fine. Here are some of our favorite free resources! Unsplash Unsplash is a photographic Mecca of copyright-free images,...