Burnout is real yall, but we have some great tips to avoid burnout in your business. We aren't just marketing mavens we are also small businesswomen. So, we feel your struggle! ...
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Are you chaperoning a school trip, going on a vacation or holiday and terrified to unplug from your business? We feel you! That's why we have become the masters of working from anywhere. Here are our tips and tricks for working when you are out of the office. Be Prepared, girl scout! Be sure you have a fully stocked work bag. Devices, chargers, headphones and all! We also like to include some pens and paper for some good,...
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First, congratulations on scheduling a meeting to discuss marketing your awesome small business! (Tiny Trumpet Noises) Now, let’s get started. Below you will find a complete list of everything you will need to bring along to make your marketing meeting run smoothly. Are you meeting to discuss your website? If you are meeting to discuss improvements to your site or a complete site redesign you should bring a few basic things to the meeting. One, access to your site. This means username and password...
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As the old saying goes, if you build a Shopify store they will come, right? Probably not. Especially if your Shopify store doesn’t have a solid Search Engine Optimization (SEO) strategy put into place. The main objective of a Shopify store is to find potential clients and convert them into loyal, repeat customers. Shopify SEO strategies will help search engines like Google find your store thereby helping shoppers find you as well. Maximize...
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Ninja Forms for Wordpress is easily one of the most well-built, user-friendly, custom form builders for website designers. Our latest website design project was for Grace.Etiquette.Manners (GEM), a locally based Charleston company who provides age-appropriate instruction aimed at developing respectful manners and relationships with kids. GEM’s gorgeous new site now offers online registration for their courses, so they required a detailed and interactive enrollment form which reacted to visitor actions and collected payments while compiling client registration information into a...
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Are you attempting to run Facebook ads for your business on your own? Do you feel like you are throwing your money away? You may be right! If you aren’t working with an experienced digital marketing team, you may be wasting your ad spend every month. Case Study We recently began running monthly Facebook ads for a social media management client. Once we gained access to their Facebook business manager we were able to see their previous ad spend reports. From there reports...
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Don’t be intimidated by Instagram analytics! Professional Instagram managers like Green Bag Designs spend a great deal of time and energy deep diving into analytics in the back end of social profiles. For those of you who just need the basics, keep reading! For those who would like to nerd out with us, book a training session here. Why do Analytics Matter? Simply put, analytics matter because the entire purpose of Instagram for your business is to help grow your business. ...
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Often, a business card is the first impression you will make with a potential client. After the smile and handshake, of course. This is your opportunity to show them what sets your business apart and convey necessary contact information. Here are a few things to consider when creating a card for your business. The Fundamentals Every business card should clearly display your business name, your individual name, your phone number, and an email address. Depending on your line of work a website or social media...
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Website maintenance is a little like insurance. You don’t really notice you don’t have it, until something goes wrong. At Green Bag Designs we love building websites for our awesome clients! There is nothing more exciting than when a site launches and our client’s ring the bell! (If you aren’t sure what bell we are talking about, pay a visit to our office). On the other hand, there is nothing sadder than when a client calls us a few months...
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You have probably heard of The KonMari Method™ of tidying up, but have you considered applying this principal to your business? The whole idea behind The KonMari Method™ is cleaning out, simplifying and organizing to achieve joy. We can become overwhelmed and weighed down by the burdens of things we just don’t need in our personal lives. It makes since that the The KonMari Method™ also applies in business. Consider, what projects weigh you down? Which clients calls do you...
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