The Best Video Equipment for Video Marketing Hero image in white writing in green box over woman looking at video camera

*We consulted with our videographer to bring you the best video equipment for video marketing on the market today*

Video Marketing

In case you didn’t know, video is a major player when it comes to digital marketing. With apps like Tik Tok and features like Instagram Reels, it’s important to incorporate video into your marketing strategy ASAP. 

If nothing else, adding snippets of video to your social media posts is paramount to getting your small biz seen. Consumers today are looking for instant gratification, and that’s exactly what video marketing provides.

Take a few minutes and view some Reels on Instagram or download TikTok to see what the craze is all about. It’s so easy to fall down a rabbit hole of hilarious cat videos, recipe hacks, ads, marketing tricks, and a surplus supply of beneficial knowledge and entertainment, you’ll soon understand why your business needs to be included on the platforms. 

Why wouldn’t you want to put your brand in front of millions of people every day? 

The Best Video Equipment for Video Marketing 

With so many choices out there, it is so hard to decide what to get. Luckily, we’ve made the process easy for you! Our videographer recommends the best video equipment for video marketing:

Logitech Webcam w built-in mic:  Offers high-quality HD video from virtually any desktop w/ 78° field of view, autofocus, and built-in stereo microphones. 

Blue Yeti USB Microphone:  USB microphone that records quality recordings directly to your computer with no additional drivers to install. 

Ring light: Durable tabletop ring light, w/ 3 lighting colors for the perfect videos: Warm White, Cool White, and Daylight, each with 10 levels of Brightness to choose from, 30 lighting options in total, and is compatible with most smartphones with or without a case. 

Green Screen: Compact, portable, pop-up green screen ideal for YouTube tutorials & Livestream videos, interviews, corporate headshots, portraits, product photography. A must for all video marketing videos! 

Need help writing your script or deciding which video topics you should shoot? We can help! Schedule your call today! We totes love to carry on w/ our peeps! Find us on Instagram, Facebook, & LinkedIn